Business Chief Europe Magazine April 2015 | Page 17

“ In every single key meeting , presentation , or negotiation , there is a critical moment where you either win or you lose . This outcome is often due to as little as a 2 percent to 5 percent difference in human performance . This difference comes from having more energy , having more mental clarity , and better preparation ”

– Bernd Wahler , SVP of Innovation at Adidas
and activity facing an executive on any given day . Here , preparation strategies should focus on mindset . What are your intentions , what would success look like , and what emotions will best serve you in this event ? This requires an entirely different level of preparation but it pays off .
As Bernd Wahler , SVP of Innovation at Adidas , puts it : “ In every single key meeting , presentation , or negotiation , there is a critical moment where you
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