Business Chief Europe Magazine April 2015 | Page 53

TECHNOLOGY to use it . That means much more than simple internet access for information . “ We see the internet more as a source of entertainment , so content is important to us . Video is rising in every network , but on ours it is rising exponentially ! We are building a network that caters for that , so very good connectivity and fast throughput speed is important to us .”
That Bakcell is rising exponentially too is evidenced by the fact that the number of smartphones on the network has more than doubled in the last year . Many businesses have been enabled though smartphone use too , he points out . “ They can interact and react with customers in a way that is not possible with a PC . The government has a number of initiatives in terms of secure payments , digital signatures and the like , all of which encourage evolution e-business . This is a great opportunity for Azerbaijan !”
In a recent smart move , Bakcell teamed up with its smaller competitor Azerfon to form a joint venture to exploit economies of scale and scope in building network capacity . As a result the JV Azerconnect has given Bakcell access to an unparalleled amount of spectrum and a strategic advantage over Azercell . Bakcell will be the only operator with the spectrum to offer LTE-Advanced , the next iteration of 4G ; with download speeds of around 100Mbps “ Spectrum is our lifeblood , at the end of the day ,” concludes Richard Shearer gnomically .
Bakcell was announced “ The Mobile Internet Provider of the Year ” by the The Business Year publication
President Aliyev examines a smartphone
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