Boris Hueske , Head of Digital Transformation Boris Hueske is responsible for the Digital Transformation of Lufthansa Cargo . He has a degree in business administration with a focus on logistics . Within 18 years industry experience in logistics and airfreight he took over management positions in supply chain management , strategy , finance , revenue management and digitalisation . Since 2018 he is responsible for defining and securing the achievement of the Digital Transformation approach of Lufthansa Cargo with activities in automation , new digital services and business models .
services to customers . They can already book online , but we ’ re upgrading to a modern version , which is really helping us offer a kind of e-commerce solution for air freight transportation services .” The new booking system uses online spot pricing , allowing customers to enter capacity requests and receive price quotes immediately . “ It sounds a little bit strange , but in our industry , this is not widely available yet ,” Hueske explains . “ In the passenger industry you can easily go online and see if your family gets seats on a flight .
You see your price , you push the button , and then it ’ s booked . That is not yet available in the air freight industry , and that ’ s what we are working on : enabling customers to book directly through our own e-portal .”
Lufthansa Cargo ’ s core system is developed and maintained by IBS Software , a provider of IT solutions to the travel , transportation and logistics industries . “ With IBS , we do not just have a traditional provider relationship , but rather a partnership on eyes ’ level ,” says Göttelmann . “ IBS is one of the
19 EXECUTIVE PROFILE
Boris Hueske , Head of Digital Transformation Boris Hueske is responsible for the Digital Transformation of Lufthansa Cargo . He has a degree in business administration with a focus on logistics . Within 18 years industry experience in logistics and airfreight he took over management positions in supply chain management , strategy , finance , revenue management and digitalisation . Since 2018 he is responsible for defining and securing the achievement of the Digital Transformation approach of Lufthansa Cargo with activities in automation , new digital services and business models .
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