the country , including the Donauturm ( or Danube Tower ). Named after the river it sits on , the second longest river on the continent , the concrete tower was constructed in 1964 and stands at 827ft tall .

Vienna is home to some of the largest companies in the region , such as Erste Group and UniCredit Bank Austria AG ( Bank Austria ). Erste Group was established in the city ’ s Leopoldstdt suburb in 1819 and has since become one of the biggest financial services providers in Central and Eastern Europe .

The Austrian subsidiary of UniCredit was the nation ’ s largest bank when launching in 1991 . However , family-run businesses based within Vienna have also made global impact . The snow globe was invented in Austria , with production launching in Vienna by

Original Vienna Snow Globes around 1900 . The business ’ s clientele includes Ronald Reagan , Bill Clinton , and Barack Obama ’ s children Sasha and Malia . The company manufactures around 200,000 pieces in its factory every year , and also operates as a museum .

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