Tom Wadlow
EDITOR ’ S COMMENT TECH POWER HELLO AND WELCOME to our final edition of 2016 . We round off an eventful 2016 with a series of in-depth features and interviews in the technology space . Our cover feature is an exclusive insight into IBM , charting how the IT giant is moving towards becoming the world ’ s leading cloud platform provider . We spoke with Andy Brierley , IBM ’ s Vice President of Global Technology Services , to find out more .
Almost all sectors are dependent on reliable and increasingly-smart technology , not least the restaurant trade . The past three years has witnessed enormous investment by Pizza Hut Restaurants UK in its customer facing and backroom IT setup – I spoke to IT Director Keith Frimley about the transformation . Also talking tech in our profiles section is Atom Bank .
Before you navigate to this you will discover how Chinese business behemoth Alibaba is helping European brands reach its massive native marketplace through the medium of ecommerce festivals . Continuing the tech theme is a look at the 10 most powerful technology brands in world and what takes their value into the billions .
Finally , a bit of festive cheer with a Q & A on the do ’ s and don ’ ts of marketing at Christmas . We speak to the masterminds behind Manchester City FC ’ s campaigns .
I hope you enjoy the issue and have a wonderful Christmas and New Year .
Tom Wadlow
Editor tom . wadlow @ bizclikmedia . com
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