OPERATIONS AND INNOVATION
IBM
KEEN TO EVOLVE WITH THE INDUSTRIES IT SERVES , IBM IS SHIFTING TOWARDS BECOMING THE WORLD ’ S LEADING CLOUD PLATFORM PROVIDER WHILE INVESTING IN ITS STRENGTHS
IBM has been at the forefront of innovation for over a century ; its creations have consistently transformed how businesses and society at large interacts . Far from resting on its laurels , the company has embarked on transforming its products and services in line with the needs of its UK customers , as well as the global market .
Business Review Europe speaks to Andy Brierley , IBM ’ s Vice President of Global Technology Services , about how the company is building on its already very strong hardware and software offerings with a shift towards cognitive solutions and cloud-based platforms . We also explore how the rest of the company ’ s divisions are contributing to its long term transformation and prosperity .
OPERATIONS AND INNOVATION
IBM ’ s vast portfolio covers everything from data technologies supporting cognitive commerce , through to analytics , mobile technology , security solutions and cloud platforms . This portfolio is constantly be strengthened through investments in
38 December 2016