Business Chief Europe Magazine December 2016 | Page 53

TECHNOLOGY
Recovering from a hit to its share price last year , IBM has not faltered in cresting wave after wave of innovation and is aligning itself ever closer to the needs of UK and global businesses and industry segments . By channelling its unique knowledge and skill sets , the company ’ s move from tech provider to services integrator will be the driving force for at least the next five years , as Brierley concludes : “ Technology is still encumbering far too many of our clients and they are struggling to get rid of it . As we transform to a cognitive solutions and cloud platform company the challenges will remain . We ’ ll just have to continue to come up with new ideas , innovative propositions , more efficient and effective ways of solving business issues , and I ’ m very confident we ’ ll continue to do that .” www . ibm . com 53