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Founded in Italy in 1899 , Fiat has emerged as an automotive powerhouse in Europe with 207,859 new Fiat vehicles registered in the first quarter of the year . One of the company ’ s most popular models is the Fiat 500 . The model was first sold in 1957 and today it is sold in more than 100 countries . Today the company ’ s core markets are Europe and Latin America , but the brand also hopes to grow its presence in the Asia-Pacific through mergers and joint ventures . The car brand says that it sells more than 1.3 million units worldwide every year . www . fiat . com

europe . businesschief . com