Business Chief Europe Magazine January 2020 | Page 78

TOP 10

50 NO . EMPLOYEES

78

$ 3.5mn

REVENUE IN US DOLLARS

10 ICAROS

HQ : MUNICH , GERMANY

Founded in Munich , Germany in 2015 , ICAROS combines fitness training with virtual reality ( VR ) to create a product that blends tech and exercise . Its VR systems provide a workout simulation for users to train their body from the comfort of their homes and gamify their gym-going experience . The machines include simulations for flying and deep-sea diving . Its software can be found in 200 gyms and entertainment centres across 40 countries . Forbes says of ICAROS that it “ use [ s ] virtual reality to make fitness addictive ”. It makes EU-Startups ’ 2019 list of 10 European startups to look out for , having raised USD $ 3.5mn in funding . JANUARY 2020