INJAZAT
funnels suggestions that are prioritised via “ a matrix of criteria ” to help “ de-risk investments ” for the company and its partners ; then comes the secondary data research , where a range of methodologies are utilised to highlight market potential and any challenges that need overcoming ; this is followed by the design and validation phases , which include “ building an investment proposal on a theoretical basis , using data that can be bought or researched , as well as a practical dimension , such as running a Proof of Concept to measure market traction on the venture idea so that the investment case can be revamped based on real data ”; next is the build and recruit phase , which is fairly self-explanatory ; and the final part of the process is growth and expansion , achieved via symbiosis between InGenius and the venture partner .
“ This is the future because health should be connected and health should be pivoted in a preventive manner . Our group , with the capabilities of AI components , can help people take care of their health in a predictive way – as the English would say ,
‘ prevention is better than cure ’!”
NOUR EL ANSARI VICE PRESIDENT ,
INJAZAT
The most notable part of this process is the fact that InGenius Ventures accompanies the venture throughout the entire journey , whereas many others will exit following the ‘ build phase ’. In essence , InGenius is an investor and isn ’ t just there to extract shortterm profit ; it ’ s there to cultivate talent and develop impactful , long-lasting businesses .
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