PROFIT
Ethical brands might favour goals such as longer-term loyalty or a more measured attitude to consumption that embraces ESG values
Leon Gauhman Elsewhen likely to be impacted in the next 12-18 months , Klarna ’ s move may lead to less uptake by consumers .
So what does this mean for retailers considering whether or not to move ahead with BNPL ? How can they strip back reliance on BNPL providers and build their own customised embedded finance alternative ?
Business Chief talks to Fintech experts Leon Gauhman , chief strategy officer and co-founder at digital transformation consultancy Elsewhen and Alessandro Hatami , managing director of strategic consultancy Pacemakers , about winning strategies retailers can adopt .
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