OFFSHORE OUTSOURCING During the 84th International Motor Show in Geneva , Mercedes-Benz launched its new “ Mercedes me ” service brand .
Under this new umbrella brand , the Stuttgart-based premium automotive manufacturer is bundling all existing and future service offers , making them easily accessible at any time on a digital platform
‘ To be at the sharp edge of innovation , to get to market first or to steal a march on your competitors , software needs to be developed fast ’
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