OFFSHORE OUTSOURCING
of the building ” to conduct research . If you are offshore , you ’ d have to get out of the building and hop on a flight to see who your customers are .
Offshore is archaic These factors show that agility and speed , and the need for a close-knit team are so vital in modern software development , that a one-dimensional focus on cost saving is now archaic . In fact , it could be argued that a team of 50 onshore developers could create a faster , better and ultimately , cheaper output than a team of 200 offshore .
What is the solution ? To create software that can be built fast , adapted quickly to the market , and iterated at low cost , software has to be built onshore , close to the business , close to the customer .
This ties in with the broader point that the business case for making development a core competency within an organisation is stronger than ever . Consumers and customers now expect a digital experience from all the businesses they interact with , and it means that management teams can no longer afford to have software development out of sight , and done on the cheap . It needs to be at the heart of the business ’ strategy .
Offshore outsourcing has ceased to become the smart option for businesses , and those who bring development close and put digital at the heart of their business strategy will reap the rewards .
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