Location : UAE Founded : 2019 Founders : Hosam Arab ( CEO ), Danil Barkalov ( COO ) Total funding : US $ 394m

A leading consumer-focused shopping and financial services app , MENA-based buy-now-pay-later ( BNPL ) Tabby has continued to scale sustainably since its launch in 2019 .

The cutting-edge platform , which allows users in Saudi , the UAE , Kuwait , and Egypt to shop with flexible payments online and instore , has amassed an impressive list of more than 10,000 brands , including nine of the 10 largest retail groups in MENA , and recently partnered with Noon . com , the region ’ s largest ecommerce marketplace .

Growth for the Dubai-based startup has been rapid . Last year , Tabby reached 3 million active shoppers on its platform , grew revenue five-fold on the previous year , and issued more than 150,000 Tabby Cards just six months after launching its virtual cards program , with plans to roll out the program beyond the UAE . Tabby has more than 130 employees .

Following a Series C raise of US $ 58m , led by Sequoia Capital India and STV , earlier this year , Tabby doubled its valuation from 18 months prior , to US $ 600m , making it one of the most valued startups in the region . The only startup in the GCC to receive funding from PayPal Ventures , Tabby is using the funds to expand its product line into next-gen consumer financial services .

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