Business Chief Europe Magazine March 2015 | Page 3

Enjoy this month ’ s read !
Thomas Wadlow

EDITOR ’ S COMMENT Technology Going Green

WE KICK OFF MARCH with a behind-thescenes interview at Top Eleven , the most played football manager app in the world , marketed by none other than the Special One himself Jose Mourinho . And with gaming technology evolving all the time , we ask if football management could meet virtual reality .
Social media is another means of making serious money out of mobiles , but what balance must advertisers and the likes of Facebook and Twitter strike in order to maximise profit without scaring off users ? Brandwatch answers our questions .
Staying with the apps theme , the sheer volume on the market has paved the way for businessfriend to consolidate numerous professional collaborative functions into one platform . We look at how this platform can take away the need to use numerous apps to organise your working day .
Over in the Middle East , our top 10 charts the region ’ s most influential women in business .

Enjoy this month ’ s read !

Thomas Wadlow
Editor thomas . wadlow @ wdmgroup . com
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