Business Chief Europe Magazine March 2016 | Page 77

TECHNOLOGY us because of the level of skill that we have on board and our knowledge of the African market . Vice versa , we look to them for their knowledge depending on the markets in which they are strongest of have the most experience .”
Falling in line with its growth and expectations from its prestigious client base , Workonline decided to improve the brand awareness of the company . To this end , Workonline recently decided to refresh its logo to show an identity which reflects its modernity . The basics of the business remain , but its image has developed alongside its blossoming reputation .
What sets Workonline apart is the determination to stay ahead of the curve , Lawrence says : “ We ’ re often the first to come up with and implement either technical or commercial models in the sub- Saharan African market . That ’ s what attracts the partnerships that we have in place , and ensures that they remain in place over the years to come .”

“ The developments we ’ ve made are about constantly researching and putting in place new and more efficient ways of doing things ”

– Edward Lawrence , Director of Business Development
Technology Workonline is a tech-heavy company with a very strong engineering team , and it has the accolades to support its notable status . Its transport services are MEF compliant , and one of the company ’ s directors , Ben Maddison , was the first ever person to achieve 100 percent on the MEF certification www . workonline . co . za 77