Business Chief Europe Magazine March 2020 | Page 31

HOW WOULD YOU DEFINE GEN Z ?
ARE THERE MISCONCEPTIONS ABOUT GEN Z , PARTICULARLY IN THE WORKPLACE ?
31 our cloud software product portfolio across nine European countries . As each country can support a different market and therefore different needs , I support and coordinate all the countries in developing growth strategies to accelerate their journeys to the cloud .
HOW WOULD YOU DEFINE GEN Z ?
Gen Z is the ‘ Snapchat generation .’ They seek and accommodate quick and constant communication , not because they have a short attention span , but because they categorise and prioritise more than any other generation . They ask questions with specific purpose , rather than trying to be experts in everything .
ARE THERE MISCONCEPTIONS ABOUT GEN Z , PARTICULARLY IN THE WORKPLACE ?
The most common is that Gen Z is entitled , or afraid of hard work . In
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