45 forming a collaboration with a vendor ,” adds Sylvest .
Tradeshift will soon be rolling out marketplaces : “ The old marketplaces were basically a list of content at a price point , but the Tradeshift marketplace content is about one-tomany relationships . The connections are digital , easy to manage and maintain , but the relationship stays between a buyer and a supplier ,” explains Anderson . There may be many content related marketplaces out there , but the intermediary separates the manufacturer from the buyer and becomes the connection . Anderson believes these are not as valuable in the B2B sphere . “ Connecting the supplier and the buyer enhances quality , service , delivery and innovation . It ’ s all part of the value proposition they create ,” he asserts .
Dynamic , and personalised to a buyer ’ s needs , Anderson envisages ground-breaking marketplaces for healthcare , retail environments , facilities , recycling and precious metals , or marketplaces by location and category
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