TECHNOLOGY personalisation – focusing on how it can connect information across the different business units in order to provide a better service . “ We ’ ve been working on understanding what a connected health service and a personalised health service actually means . How we can provide a more joined-up service to people with other parts of the NHS ? And how can we ultimately connect that information to someone outside of the health sector , to make sure that the service we ’ re providing is one that is designed around the needs of individual donors and suits their lifestyle and the way they wish to donate ?”
Although Powell describes this as a ‘ journey that we ’ re on rather than a destination we ’ ve reached ’, the work it has carried out on the online blood donor portal has led to over 50 percent of all bookings being made online and a three percent increase in attendance in just two years . “ We ’ re looking at the data , the processes and technology we use to understand how we can connect across NHSBT and beyond in order to rethink the services
We ’ re looking at the data , the processes and technology we use to understand how we can connect across NHSBT and beyond in order to rethink the services we offer
we offer ,” he adds . The donor portal ’ s primary purpose is to give donors a better experience in terms of allowing them to make and view appointments at a time convenient to them , and it has additional benefits for NHSBT . “ In terms of our own processing , it has significantly reduced the overhead of management appointment bookings and we have saved around £ 1.4 million just in terms of the paperwork associated with donor appointments as a consequence ,” Powell says .
NHSBT ’ s technology strategy needed a complete rethink in order to deliver this digital-first approach , says Powell . “ Like a lot of organisations we have got very good legacy systems that we have been running for a number of years that were essentially
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