WiFi SPARK : for a continuously connected passenger journey
WiFi SPARK has developed a cutting edge product , specifically for the passenger transportation industry , to enable Train ( and Bus ) Operating Companies to deliver continuous connectivity to their passengers , from station to train and train to station .
WiFi SPARK is the leading specialist in public wireless solutions . The company is the owner and developer of the unique SPARK ® platform which delivers the most flexible , feature rich and scalable solution for guest access WiFi on the market today . WiFi SPARK offers :
Passenger Satisfaction – Customers expect internet connectivity when they are mobile - it is considered the fourth utility and is a modern requirement for any public space where large volumes of people are congregating .
Robust Data Collection - Passengers can be authenticated in a variety of ways , and the data collected and posted to the TOC ’ s CRM to enable better passenger engagement and drive ROI .
Customer Analytics - Data is presented in easy to understand reports . Customers have the opportunity to enrich the data to get further customer socio demographic insight , to understand passengers ’ journey analytics , behaviours , and trends .
Return On Investment - SPARK ® provides numerous opportunities to use the passenger data
intelligence to develop tailored engagement with passengers to upsell tickets and generate revenue from advertising and sponsorship .
Corporate And Guest WiFi - WiFi SPARK offers the option to have secure corporate / guest WiFi , with no need for additional infrastructure .
Single Passenger WiFi Sign On - For a continuously connected journey . Roaming enables the passenger to move between station and train ensuring that their devices are connected continuously .
Train Data On And Off-Loading - As the train approaches the station , the train connectivity is offloaded onto the station WiFi , ensuring that passengers have the best connection available and so that train systems and infotainment can be updated . This means a cost saving for the TOC as it makes use of the more cost effective station connectivity compared to cellular .
Proprietary Data - Any data collected is the property of the TOC , WiFi SPARK does not use or sell this data .
WiFi SPARK has recently introduced this service to 28 stations and 3 depots for Chiltern Railways , completely overhauling the station connectivity and developing a continuously connected passenger journey . WiFi SPARK delivers world class connectivity across a breadth of sectors including Healthcare , Retail , Town and City Centres and more .
Contact details : |
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www . wifi spark . com |
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info @ wifi spark . com | + 44 ( 0 ) 344848 9555 |