TECHNOLOGY internal systems , traditional booking methods and a dedicated app .

VistaJet ’ s identically branded fleet of over 65 Bombardier Global and Challenger jets is currently the largest privately-owned collection in the world , but what is more staggering is its age : the company ensures that its planes are no less than 18 months old on average – a rarity in the industry .

Technology transformation Over the past five years , Nassif ’ s work as CIO has been to ensure that digitalisation is at the forefront of the company agenda . The first stage of this process , which started in 2011 , focused on digitalising internal business processes in order to deliver more than 100 unscheduled flights per day as efficiently as possible – the next , still ongoing , has been to ensure that digitalisation has a direct benefit to the customer .

“ Technology is absolutely vital for our business processes ,” he says , “ Delivering bespoke services can only be achieved using timely , targeted and accurate data . So the approach to technology is to make sure that data is made available in real time to the right people , in order to deliver a world-class experience on every flight . “ What we are going through is quite unique . I don ’ t think that in the business aviation sector , anyone has the sort of commitment to technology that VistaJet has . We have built an end-to-end technology platform that we call GlobalView which allows our value streams to collaborate at every stage of the flight – from booking to billing .”

He explains that , when a customer calls or uses the Vistajet App to book a flight , the booking is recorded

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