Business Chief Europe Magazine October 2018 | Page 44

TECHNOLOGY
44

Having made his career at the fore of some of the most pervasive technology innovations of this century , Stan Swearingen is no stranger to working with market makers .

From Bluetooth to WiFi to touchscreen technology , Swearingen has witnessed the earliest stages of current technology mainstays . That ’ s why he decided to come out of retirement and put his weight behind one more innovation : biometric technology that facilitates payment verification with just a fingerprint .
Notably , in addition to serving at mobile device management developer Amtel and semiconductor revolutionary Rohinni , Swearingen was previously CTO at Synaptics , the company behind the touch technology which Apple brought into the mainstream with its MP3 players , mobile phones and tablets . Now Swearingen is back for what he describes as “ one more career-defining role to create a new market ”.
“ Part of that experience is seeing the point where you ’ re pushing something , an idea , and you meet resistance … even when we were developing WiFi people were saying ‘ No , I don ’ t get it ’ or ‘ here are all the reasons why it won ’ t happen ’,” Swearingen reminisces . “ At the front end of an emerging market the supply chain forecast is very conservative , but once that inflexion point happens , it explodes and the volume goes through the roof .”
OCTOBER 2018