TECHNOLOGY
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This is what Swearingen strongly believes is set to happen with biometric technology in 2019 . Soon , he argues , PIN verification ( and its now comparatively archaic predecessor , swipe and sign ) is set to become a thing of the past in favour of a fingerprint connected to payment cards , allowing the user to verify payments at the point of sale with just one touch .
He ’ s not alone : IDEX has partnered with financial services giant Mastercard , which is excited to roll out the new fingerprint technology across its global user base . For Swearingen , it ’ s not a question of when or if , but how , biometrics will explode in the market . “ What ’ s important is how you prepare yourself for that transition as a company ,” he says .
As with Synaptics and Apple , it takes a technology developer coupled with a market maker to bring about the Next Big Thing , and IDEX has found a symbiotic partner in Mastercard . “ Mastercard is the market maker ,” says Swearingen . “ We ’ ve been working with them on the total experience , not just
OCTOBER 2018