Business Chief Magazine September 2026 | Page 25

LAB GROWN LUXURY

CAN SCIENCE AND LOVE TRULY WORK? At the very least, science can now play matchmaker. As part of its Better Diamonds commitment, one pillar of its Origins Label sourcing standards, Breitling has switched its diamond-set watches to certified lab-grown stones. Far from a Frankenstein substitute, a lab-grown diamond is real carbon crystallised under controlled conditions, free of the mined trade’ s human and environmental cost.