SAP RETAIL
‘ share of shelf time ’. If you spend time with me you potentially automatically also spend money with me , and that ' s where I believe these new business models become quite important .
He also pointed out that SAP ’ s integrated platform allows customers to have a retail , wholesale , manufacturing and e-commerce business all on the same platform .
Competitive edge SAP prides itself on being customercentric , which is just one factor that gives it a competitive edge along with industry-leading software and an integrated platform .
“ All software vendors use the term ‘ standard software ’, but when we say standard software at SAP we mean the industry-leading software . So when we build a solution , for example , in fashion we work together with the leading global brands to get their requirements in . I believe this gives us the competitive edge ,” commented Schroeder .
THE PASSIONATES
According to SAP , 88 per cent of consumers known as “ the passionates ” - a growing consumer group who make their decisions based on their principles - want their fashion brands to be more environmentally friendly .
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