Business Chief Europe Magazine April 2021 | Page 458

VIRGIN MEDIA

“ If we can bring elements of gameplay to the partner teams , that will allow us to enrich the interactions ”

NICK GOOD DIRECTOR OF PARTNER OPERATIONS , VIRGIN MEDIA
Data is also central to the management process from an automated perspective , but also in being “ more proactive ” in identifying and resolving issues as they arise . “ We have a significant initiative in progress with one of our partners , Accenture , to introduce new tools and practices that will enhance data correlation ability , and ultimately help us deliver superior performance on the network .”
In the future , Good hopes to extend the engagement practices and expand his team ’ s work to create an environment of even greater cooperation , and what he terms “ cross-partner collaboration ”. “ At the moment , all our partners provide a specific service to us to support that particular part of the network - and they do that very well . But in terms of Virgin Media getting the best out of them , by being able to collaborate across them , that ' s one focus that we ' re going to be working on through 2021 ,” Good says . “ We certainly think there ' s a definite opportunity to get them working closer together , rather than just working more closely with us , which is what we ' ve been focused on today .”
A prime example for this more cohesive marriage between partners is BTMSL , which provides the time-division multiplexing ( TDM ) network , and ISS , Virgin Media ’ s power and air conditioning services provider for technical
458 April 2021