Ministry of Sport to deliver the facility and run the competition , which will be judged on the number of attendees at events , use of hashtags # moveParis , # moveLyon etc . and plans for the management and use of the stadium .
By ramping up distribution and innovation of physical and digital merchandise , rolling out new campaigns to consumers and encouraging locals to get out and be active , Berquet is convinced that Coca-Cola will make its mark in a big way . He concludes : “ I love sport , and this is a fantastic opportunity to bring something to the company and the nation . I am also enjoying the opportunity to build a team , much like you do in football . I played myself and know the importance of teamwork and what it can do to business performance .
“ It is also one of the biggest challenges and opportunities - building a great team for this event , engaging all of our employees and succeeding together . We have the team to win , I am sure of that .”
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