As these new players are introduced to the ecosystem , traditional operators will need to collaborate with them to ensure ubiquitous services are offered to all subscribers . The end result is a truly connected continent , where new entrants and competitive incumbents both work to increase mobile usage and ensure complete customer satisfaction .
With LTE providing the backbone for the next generation of communications , this can become a reality and eradicate those who chose to ‘ silently roam ’ on cost grounds . This boost in roaming traffic will offset the loss operators will initially feel once the ban is set in June 2017 and over the next two years , it is up to operators to capitalise on monetising data roaming where they can . Then , once the new cost structure is in place , it will be the subscribers ’ turn to thrive and roam .
17