Business Chief Europe Magazine March 2017 | Page 71

TECHNOLOGY
Penetrating the finance market Premium Credit , as the leading premium finance provider , has always invested in creating digital ease of access for customers . This included a previously existing customer portal that allowed customers to conduct basic tasks , but initially , overall flexibility was limited . But through financial investment and a commitment to technological growth from the company ’ s private equity owners Cinven , Premium Credit has been able to continuously improve its customer experience and grow the penetration of its products to become more efficient as a business .
This is where the company ’ s EPICC solution comes in . EPICC , short for Electronic Payments for Insurance Customers and Clients , is a point of payment platform that integrates into the insurance brokers ’ underlying customer journey .
“ Our market research with customers and brokers identified an inconsistency in the frequency and quality of premium finance offered . EPICC solves this . At the end of the
Simon Moran
Chief Sales & Marketing Officer Simon Moran joined Premium Credit in 1998 as Sales & Marketing Director . In March 2005 , Simon was appointed Chief Sales & Marketing Officer with overall responsibility for all insurance premium financing business development . Prior to this , he was Sales & Marketing Director of Transamerica Insurance Finance Company ( TIFCO ), establishing the model for commercial premium finance in the UK . His skills and experience were first developed in the general insurance sector where he held senior positions in underwriting and sales commencing with General Accident in 1987 .
insurance broker ’ s journey , where they have established an insurance policy with the customer , we can now insert ourselves into the payment journey and provide payment choices for customers and a consistent offer of premium finance ,” says Moran .
Moran describes EPICC as marketleading and a big step change for Premium Credit , as it moves them from being simply a specialist premium finance company , to a full payment services provider . Through the EPICC solution , Premium Credit allows
www . premiumcredit . co . uk 71