Business Chief Europe Magazine May 2017 | Page 72

MICROCRED ( EUROPE )

“ We are on a journey to create a very different kind of business in terms of how it can be valued by the market ”

– DENIS MONIOTTE , CIO AND CTO
underserved by the finance industry . Although targeting what Moniotte calls “ a handful ”, Microcred builds around 40 branches per country and 50,000 active borrowers who all highly value Microcred ’ s products and services .
To ensure a seamless delivery of services , Microcred extracts data from its platform overnight , where proprietary algorithms support the establishment and eligibility for clients who wish to receive automated decision loan products . Moniotte explains : “ Each day , we determine for every client , ‘ from this morning , according to the past behaviour , this client , on this specific product , is eligible for X amount .’” The client is then able to take a pre-approved loan from their local agent . Such developments have therefore enabled Microcred to make processes much more relevant and accessible for clients .
PERSONALISED TOOLS AND PRODUCTS Whilst Africa remains a “ cash based society ”, Microcred has to build a ubiquitous distribution network so clients can access their finances easily through bank agents , such as at grocery shops , pharmacies
72 May 2017