TECHNOLOGY | GENERATIVE AI
WE HAVE REACHED A POINT OF NO RETURN . INDUSTRIES LIKE HEALTH AND EDUCATION WILL BE RESHAPED FOREVER
Beatriz Sanz Sáiz Global Data and AI Leader , EY Consulting
similar proportion of CEOs believe gaining competitive advantage in future will depend on who has the most advanced AI capabilities .
It seems safe to assume that those percentages will only increase in the coming months .
Christian Pedersen , Chief Product Officer at IFS , believes the emergence of generative AI is “ incredibly exciting ” from a business perspective .
“ Business is all about productivity , and generative AI is a powerful tool to increase productivity ,” he says . “ Everyone is always looking for ways to improve , which is why generative AI has gained so much traction so quickly .”
Pedersen points out that , while gen AI is limited to the data it ’ s trained on and the prompting skills of the user , it has the power to quickly analyse and synthesise information much faster than any human can .
68 October 2023