ZURICH INSURANCE GROUP
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Schulze believes that customer feedback also needs to be harnessed for innovative ideas that build trust in the Zurich brand . “ We need to ask ourselves how we can go beyond the traditional ways of serving our customers and invent new things . We have to be agile in our thinking to understand how to go further than the obvious . We need a highly creative innovation team to look at things from different perspectives .”
Allied to this , Schulze points out the company must be clear about its basic proposal and services . “ Zurich won a UK Customer Satisfaction Index ( UKCSI ) award ( climbing the index from 188th to 12th place ), which was in part down to our communication around pay out of claims . We revealed that 99 % of our claims are paid out . This is something that is extremely important in order to build basic trust and counter the misconception that
SEPTEMBER 2019