Business Chief Europe Magazine January 2020 | Page 33

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This will increasingly free up teams to focus on high value – and more strategic – services for clients , such as consultancy .
How has technology assisted you in finding and retaining talent ? Technology has a role to play in both finding and retaining talent ; it ’ s a key consideration in this sector . At the recruitment stage it has made talent pools more accessible and we ’ re able to employ objective tools such as psychometric testing to find the right people ( rather than hiring in our own
image , which we ’ ve all been guilty of in the past ). This levels the playing field and allows us to find a more diverse range of candidates to take our business in new directions .
Keeping the best talent means being sensitive to the individual needs of your staff . Remote working ( and the tech that enables it ) changes the game for those who have to pick up their children , care for relatives , or just find it easier to focus away from the buzz of the office . It ’ s a more progressive approach and we ’ re proud to have embraced it so wholeheartedly at Mediabrands .
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